The concept of Dreams Donuts
The Dreams Donuts stores are run by a pastry chef.
He is particularly passionate about the creation of donuts, and invites us into an American world that leaves room for imagination.
Strengths : Dreams Donuts leaves room for imagination and fantasy
Dreams Donuts offers a unique concept: personalize your donuts in just a few steps! A unique concept, for a unique donut. Create your donuts according to your emotions, your wishes, your tastes. A multitude of choices, infinite combinations.
Customer’s taste !
At Dreams Donuts, the customer plays a central role. They tailor their donuts to their needs and gluttony. The customer is king.
The teams are constantly looking to innovate and offer quality products.
Each week the flavors vary, to meet the customers' needs and leave room for their creativity.
Choose the topping.
Choose the filling.
Choose the decoration.
Dreams donuts also offers a wide range of drinks, both cold and hot, to accompany its donuts. “Instagrammable” cups are available, as well as beautiful, elegant glasses, to offer customers both "take away" and "on the spot" service. This drinks area has its own logo and name, which is 'Drink Corner'.
The drinks on sale
Bubble Tea (over 300 different compositions that can be customised)
Milkshake (more than 10 different flavours always combined with a wide choice of sides)
Latte Machiato (more than 10 different flavours, each as creamy as the other)
Iced coffee (combined with different creamy flavours)
Tea (more than 10 different flavours)
Dreams water Lemonade (More than 10 different refreshing flavours)
Expresso/Coffee
Hot chocolat
Classic softs
Development Strategy
The first Dreams Donuts store opened in Charleroi in August 2020, and after its great success, a second store opened in Tournai in December. In February 2021, a third store opened in Namur. Subsequently, Dreams Donuts moved into Nivelles, Ath, Ghent, Binche, Mons, Mouscron, Liege and Cominis-Warneton.
The network is currently expanding nationally, but plans to expand rapidly internationally to conquer other countries. An opening in France, in Valenciennes, is planned very soon. The stores have been a great success, attracting more and more new customers. This success has confirmed the relevance of the concept.
Faced with this magnitude, a growing demand for candidates wishing to join the network has been noticed.
With this in mind, the company decided to set up a donut franchise by offering you the opportunity to work with our company "Dreams Donuts". In addition to sharing our know-how, it is a real entrepreneurial adventure within the team.
The future franchisees will benefit from a quality accompaniment, in order to master the Dreams Donuts concept.
What is a franchise ?
Through this agreement, the franchisor grants the franchisee the right to market its products, in exchange for financial compensation.
Franchising is an agreement between a franchisor, the company, and a franchisee, a third person or company. The terms of this agreement will be established in the franchise agreement.
Voordelen…
Start an exciting project.
Dare to take the plunge and become your own boss.
Work within a framework of trust based on a true partnership.
Benefit from the know-how and support of our teams.
Dreams Donuts is your partner in success !
Access Requirements
Type of contract : Standard
Entry fee : On request
Monthly operating fee : Fixed monthly amount set by the city.
Approximate annual turnover : between € 250,000 and € 500,000.
Average global investment for 80 m2 : +/- 15 000€ (if the kitchen is equipped according to the standards)
Communication department :
- a communication department at your service
- Advertising and communication for the launch of the project offered
Financieel plan
INTERIOR DECORATOR : Free
FITTINGS : 30 000€
CONCEPT EQUIPMENT : 3 000€
STOCK : between 1 500 and 2 000€
Estimate for a room of 80 m2.
These prices are given as an indication
Organisation of Dreams Donuts
Opening Hours
Monday 10H-18H
Tuesday 10H-18H
Wednesday 10H-18H
Thursday 10H-18H
Friday 10H-18H
Saturday 10H-18H
Sunday 10H-18H
Methods & Processes
- an efficient method to limit waste (close to 0)
- a process for creating donuts on the spot (freshness)
Type verkoop
On the spot or take away
The steps to become franchisee…
1. Fill out the application form
2. Analysis of the request and selection of the candidate
3. Information and discussion meeting
4. Validation of the request by the committee
5. Validation of the location
6. Training
7. Opening of your storeThe different stores
Do you have a franchise concept of Donuts?
Did you also set up your donut franchise?
Do you also want to offer your franchise on our site?franchisedonut
dreamsdonutscontact@gmail.com